10 October, 2025 | Nqobile Bhebhe | Heraldonline
City of Bulawayo Mayor, Councillor David Coltart, has said the city is “terribly under-marketed” across key economic sectors, saying efforts are underway to attract more airlines and improve connectivity.
Speaking on Thursday evening, Councillor Coltart said he has been engaging several regional carriers to open new routes linking Bulawayo with major destinations.
“Bulawayo [is] terribly under-marketed. One of my tasks in the past year has been to persuade Fastjet to link our city to Victoria Falls,” he said.
He added that ongoing discussions with other airlines could soon yield direct regional connections.
“Recently, I have been in discussions with Safair to see whether we can persuade them to come to the city. I am just starting negotiations with Airlink to see if we can establish direct links to Durban and Cape Town,” he revealed.
Councillor Coltart said improved air access is critical to positioning Bulawayo as a competitive business and tourism hub, adding that increased visibility and connectivity would help unlock the city’s full economic potential.